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The Changing face of Asian personal financial services

Recurso electrónico / electronic resource
Registro MARC
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1001 ‎$0‎MAPA20110024048‎$a‎Lam, Kenny
24514‎$a‎The Changing face of Asian personal financial services‎$c‎Kenny Lam and Jatin Pant
520  ‎$a‎Banks doing business in Asia face rapidly changing consumer behavior, with big consequences for both local and multinational institutions. Consumers increasingly prefer local banks over multinationals, are less loyal to existing banking relationships, are much more cautious about borrowing, and are more open to Internet and mobile banking. These shifts in the nature of banking relationships, product and service needs, and channels are reflected in a 2011 McKinsey survey of 20,000 consumers in 13 Asian markets
650 1‎$0‎MAPA20080597641‎$a‎Mercados financieros
650 1‎$0‎MAPA20080603908‎$a‎Servicios financieros
650 1‎$0‎MAPA20080593483‎$a‎Servicio al cliente
650 1‎$0‎MAPA20080624019‎$a‎Comportamiento del consumidor
650 1‎$0‎MAPA20080591922‎$a‎Mercados emergentes
651 1‎$0‎MAPA20080643744‎$a‎Asia
7001 ‎$0‎MAPA20110024055‎$a‎Pant, Jatin
7102 ‎$0‎MAPA20080443139‎$a‎MacKinsey & Company
7404 ‎$a‎The Mckinsey Quarterly
7730 ‎$d‎[New York] : Mckinsey & Company, September 2011 ; [4] p‎$t‎The McKinsey Quarterly : financial services practice