Centro de Documentación de Fundación MAPFRE - Insurance in Central Europe : growth opportunities and strategies in Central European insurance

Publicación: Paris ; Munich : EFMA : Roland Berger Strategy Consultants, 2014Notas: Sumario: The aim of the study is to identify and prioritize the growth opportunities from different perspectives such as client segments, products and channels. Moreover, they evaluate the potential of new business acquisition vs. portfolio management and present best in class models which ensure effective monetization of the existing client baseMateria / lugar / evento: Mercado de seguros Distribución de seguros Estrategia organizativa Perspectivas del seguro Europa Central Otros autores: Asociación Europea de Dirección y Marketing Financiero
Roland Berger Strategy Consultants
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