Digital platform ecosystems in insurance : connecting with customers in new ways

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<title>Digital platform ecosystems in insurance</title>
<subTitle>: connecting with customers in new ways</subTitle>
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<namePart>Jia, Ruo (Alex) </namePart>
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<namePart>The Geneva Association Systemic Risk Working Group</namePart>
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<dateIssued>2024</dateIssued>
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<abstract displayLabel="Summary">To better understand how insurers are using digital platform ecosystems, the Geneva Association conducted a survey of its member companies. The responses reveal that over 80% of insurers are already working with tech companies to build a digital insurance platform. Reaching more customers and improving the customer experience are the top motivations</abstract>
<note type="statement of responsibility">Ruo (Alex) Jia</note>
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<topic>Mercado de seguros</topic>
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<topic>Plataformas digitales</topic>
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<topic>Atención al cliente</topic>
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<topic>Encuestas</topic>
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<topic>Empresas de seguros</topic>
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