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Southern exposures
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MAP20071502915
Velazquez, Dan ‌
Southern exposures / by Dan Velazquez
In Latin America, the growth of a middle class with enough disposable income to buy life insurance has captured the attention of U.S. insurers. In order to compete in this arena, U.S. companies must modify their underwriting guidelines and procedures, especially those related to beneficiary designations and medical reports, to fit this market. U.S. insurers must factor cultural and regulatory differences into their marketing strategies
En: Best's review. - Oldwick, New Jersey. - November 2002 ; p. 46-47
1. Mercado de seguros ‌. 2. Iberoamérica ‌. 3. Estados Unidos ‌. 4. Empresas de seguros ‌. 5. Inversiones ‌. 6. Estrategia empresarial ‌. I. Título. II. Título: Best's review.