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Measuring the strategic readiness of intangible assets

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Tag12Valor
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001  MAP20071505106
003  MAP
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008  040416e20040201usa|||| | |00010|eng d
040  ‎$a‎MAP‎$b‎spa
084  ‎$a‎922.111
1001 ‎$0‎MAPA20080196912‎$a‎Kaplan, Robert S.
24510‎$a‎Measuring the strategic readiness of intangible assets‎$c‎Robert S. Kaplan, David P. Norton
5208 ‎$a‎In the following pages, the author will draw on the concepts and tools of the Balanced Scorecard to present a way to systematically measure the alignment of the company's human, information, and organization capital, without which even the best strategy cannot succeed
65011‎$0‎MAPA20080555061‎$a‎Management
65011‎$0‎MAPA20080606091‎$a‎Estrategia empresarial
65011‎$0‎MAPA20080613693‎$a‎Cuadro de Mando Integral
65011‎$0‎MAPA20080589431‎$a‎Capital intelectual
7001 ‎$0‎MAPA20080172879‎$a‎Norton, David P.
7400 ‎$a‎Harvard Business Review
7730 ‎$w‎MAP20077100345‎$g‎February 2004 ; p. 52-63‎$t‎Harvard business review‎$d‎Boston