Coordinating the chaos of insurance customer communications

<?xml version="1.0" encoding="UTF-8" standalone="no"?>
<rdf:RDF xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<rdf:Description>
<dc:creator>Lu, Johnny</dc:creator>
<dc:date>2014-11-03</dc:date>
<dc:description xml:lang="es">Sumario: Customers are communicating with insurers through numerous channels and platforms. Mr Johnny Lu from GMC Software Technology, advises insurers to adopt a "ninja-like" customer communication management strategy, executed as a critical part of a company's corporate strategy, to boost their business' top line.</dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/150052.do</dc:identifier>
<dc:language>spa</dc:language>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Empresas de seguros</dc:subject>
<dc:subject xml:lang="es">Marketing estratégico</dc:subject>
<dc:subject xml:lang="es">Canales de distribución</dc:subject>
<dc:subject xml:lang="es">Comunicación comercial</dc:subject>
<dc:subject xml:lang="es">Servicio al cliente</dc:subject>
<dc:subject xml:lang="es">Nuevas tecnologías de la información</dc:subject>
<dc:subject xml:lang="es">Medios de comunicación</dc:subject>
<dc:subject xml:lang="es">Márketing de la empresa de seguros</dc:subject>
<dc:type xml:lang="es">Artículos y capítulos</dc:type>
<dc:title xml:lang="es">Coordinating the chaos of insurance customer communications</dc:title>
<dc:relation xml:lang="es">En: Asia insurance review. - Singapore : Ins Communications Pte Ltd., 2009- = ISSN 0218-2696. - 03/11/2014 Número 11 - noviembre 2014 , p. 128-129</dc:relation>
</rdf:Description>
</rdf:RDF>