Pesquisa de referências

Five steps to a dot-com strategy : how to find your footing on the web

<?xml version="1.0" encoding="UTF-8"?><modsCollection xmlns="http://www.loc.gov/mods/v3" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-8.xsd">
<mods version="3.8">
<titleInfo>
<title>Five steps to a dot-com strategy</title>
<subTitle>: how to find your footing on the web</subTitle>
</titleInfo>
<titleInfo type="alternative">
<title>Sloan management review</title>
</titleInfo>
<name type="personal" usage="primary" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080151027">
<namePart>Venkatraman, N.</namePart>
<nameIdentifier>MAPA20080151027</nameIdentifier>
</name>
<typeOfResource>text</typeOfResource>
<originInfo>
<place>
<placeTerm type="code" authority="marccountry">usa</placeTerm>
</place>
<dateIssued encoding="marc">2000</dateIssued>
<issuance>serial</issuance>
</originInfo>
<language>
<languageTerm type="code" authority="iso639-2b">eng</languageTerm>
</language>
<physicalDescription>
<form authority="marcform">print</form>
<form authority="marccategory">microform</form>
</physicalDescription>
<abstract>The four issues and the fifth alignment challenge can be posed as questions: What's your  strategic vision for the dot-com operations? How do you govern the dot-com operations? How do you allocate key resources for the dot-com operations? What's your operating infrastructure for the dot-com operations? Is your management team aligned for the dot-com agenda? Consistent answers to these five questions indicate an effective strategy for the dot-com business operations</abstract>
<note type="statement of responsibility">N. Venkatraman</note>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080606091">
<topic>Estrategia empresarial</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080546991">
<topic>Empresas</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080547738">
<topic>Internet</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080584771">
<topic>Diseño de sistemas</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080595296">
<topic>Comercio electrónico</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080617868">
<topic>Planificación estratégica</topic>
</subject>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080583873">
<topic>Cambio estratégico</topic>
</subject>
<classification authority="">922.111</classification>
<relatedItem type="host">
<titleInfo>
<title>Sloan management review</title>
</titleInfo>
<originInfo>
<publisher>Boulder</publisher>
</originInfo>
<identifier type="local">MAP20077000185</identifier>
<part>
<text>Vol. 41, nº 3 , Spring 2000 ; p. 15-28</text>
</part>
</relatedItem>
<recordInfo>
<recordContentSource authority="marcorg">MAP</recordContentSource>
<recordCreationDate encoding="marc">000608</recordCreationDate>
<recordChangeDate encoding="iso8601">20080418122552.0</recordChangeDate>
<recordIdentifier source="MAP">MAP20071500894</recordIdentifier>
<languageOfCataloging>
<languageTerm type="code" authority="iso639-2b">spa</languageTerm>
</languageOfCataloging>
</recordInfo>
</mods>
</modsCollection>