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Diruptive change : when trying harder is part of the problem

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<subTitle>: when trying harder is part of the problem</subTitle>
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<title>Harvard business review</title>
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<namePart>Gilbert, Clark</namePart>
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<abstract>If we see a change as a threat, we tend to react defensively, taking immediate, aggresive action to protect ourselves. If, however, we see the change as an opportunity, we tend to be more deliberate and reasoned in our response.</abstract>
<note type="statement of responsibility">by Clark Gilbert and Joseph L. Bower</note>
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<text>May 2002 ; p. 95-101</text>
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