Centro de Documentacion de Fundación MAPFRE - Diruptive change : when trying harder is part of the problem

Notas: If we see a change as a threat, we tend to react defensively, taking immediate, aggresive action to protect ourselves. If, however, we see the change as an opportunity, we tend to be more deliberate and reasoned in our response.Registros relacionados: En: Harvard business review. - Boston. - May 2002 ; p. 95-101Materia / lugar / evento: Innovación empresarial Cambio organizativo Estrategia empresarial Management Otros autores: Bower, Joseph L.
Títulos secundários: Título: Harvard business review
Outras classificações: 922.111

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