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Business unit handbook

Business unit handbook / The Prudential Business Conference. — [Estados Unidos] : The Prudential, 1994
1 carpeta (pag. var.) ; 29 cm
The Prudential enterprise digest. -- 34 h
Sumario: A brief description of the unit -- The current mission statement of the unit -- Highlights location, relative size and/or whether the organization is centralized or decentralized -- Goals of the unit -- How the unit and The Prudential will measure unit results -- To whom the unit provides products or services -- The major product lines or services the unit provides to customers -- Organizations offering similar products and services in similar markets -- Competitive advantages the unit plans to exploit, or opportunities that exist for the unit in the marketplace
1. Prudential Insurance Company of America . 2. Organización . 3. Estructura empresarial . 4. Marketing . I. Título.
FUNDACIÓN MAPFRE. Centro de Documentación
FUNDACIÓN MAPFRE. Centro de Documentación — Signatura: 021-BUS-BUS — Nº de registro: 014872
Préstamo: No permitido No permitido