Centro de Documentación de Fundación MAPFRE - The Keys to rethinking corporate philanthropy

Notas: Companies can and should strategically use their charitable activities to create win-win opportunities for themselves and for the beneficiaries of their philanthropy. Because effective philanthropy must be run no less professionally than the core businessRegistros relacionados: En: Sloan management review. - Boulder. - Vol. 47, nº 1, Fall 2005 ; p. 49-55Materia / lugar / evento: Responsabilidad social de la empresa Estrategia empresarial Acción social de la empresa Beneficios empresariales Otros autores: Walter, Frank
Títulos secundários: Título: Sloan management review
Outras classificações: 922.15

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