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MAP20071500894Venkatraman, N.Five steps to a dot-com strategy : how to find your footing on the web / N. VenkatramanThe four issues and the fifth alignment challenge can be posed as questions: What's your strategic vision for the dot-com operations? How do you govern the dot-com operations? How do you allocate key resources for the dot-com operations? What's your operating infrastructure for the dot-com operations? Is your management team aligned for the dot-com agenda? Consistent answers to these five questions indicate an effective strategy for the dot-com business operationsEn: Sloan management review. - Boulder. - Vol. 41, nº 3 , Spring 2000 ; p. 15-281. Estrategia empresarial. 2. Empresas. 3. Internet. 4. Diseño de sistemas. 5. Comercio electrónico. 6. Planificación estratégica. 7. Cambio estratégico. I. Título. II. Título: Sloan management review.