Strategy and society : the link between competitive advantage and corporate social responsibility
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| Tag | 1 | 2 | Valor |
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| LDR | 00000nab a2200000 i 4500 | ||
| 001 | MAP20071508624 | ||
| 003 | MAP | ||
| 005 | 20080418130003.0 | ||
| 007 | hzruuu---uuuu | ||
| 008 | 070206e20061201usa|||| | |00010|eng d | ||
| 040 | $aMAP$bspa | ||
| 084 | $a922.111 | ||
| 100 | 1 | $0MAPA20080230104$aPorter, Michael E. | |
| 245 | 1 | 0 | $aStrategy and society$b: the link between competitive advantage and corporate social responsibility$cMichael E. Porter and Mark R. Kramer |
| 520 | 8 | $aMany companies have already done much to improve the social and enviromental consequences of their activities, yet these efforts have not been nearly as productive as they could be, for two reasons. First, they pit business against society, when clearly the two are interdependent. Second, they pressure companies to think of corporate social responsibility in generic ways instead of int the way most appropriate to each firm's strategy | |
| 650 | 1 | 1 | $0MAPA20080555061$aManagement |
| 650 | 1 | 1 | $0MAPA20080600938$aDirección de empresas |
| 650 | 1 | 1 | $0MAPA20080610722$aEstrategia organizativa |
| 650 | 1 | 1 | $0MAPA20080594312$aVentaja competitiva |
| 650 | 1 | 1 | $0MAPA20080632090$aResponsabilidad social de la empresa |
| 700 | 1 | $0MAPA20080137519$aKramer, Mark R. | |
| 740 | 0 | $aHarvard business review | |
| 773 | 0 | $wMAP20077100345$tHarvard business review$dBoston$gDecember 2006 ; p. 78-92 |